The Growth Marketer's Playbook : A Strategic Guide to Growing a business in Today's Digital World (9781724466952)
Imagine if you had the exact playbook used by today's top startups to grow a business online. That's what Jim Huffman is giving you with The Growth Marketer's Playbook. In this refreshingly honest how-to guide for digital marketing, VC advisor and startup founder, Jim Huffman, serves up the exact growth marketing strategies he uses to help companies achieve explosive revenue growth. You'll get access to the playbook Jim uses to advise on growth at General Assembly, Techstars, Sephora, OREO, Hot Wheels, FedEx, and more. This easy to follow book will help you: Run the same growth process used by today's VC-backed businesses Uncover the right growth opportunities for your business Avoid the mistakes that 90% of startups make Gain insights through 25 real-life case studies Get the blueprint for running a data-driven growth team In The Growth Marketer's Playbook, Huffman uses case studies & proven processes to help you navigate the digital world and grow...